Cherokee Office of Economic Development Receives Excellence in Economic Development Awards from the International Economic Development Council
CHEROKEE COUNTY | (October 21, 2020) – The Cherokee Office of Economic Development (COED) recently received a Gold Award for its 2019 Cherokee Office of Economic Development Annual Report and a Bronze Award for its Marketing Video, “Why We Do What We Do,” at the International Economic Development Council’s (IEDC) Annual Conference.
“It is an honor to be recognized by the International Economic Development Council for excellence in economic development,” said COED President Misti Martin. “These projects exemplify the many ways we’re continuing to market Cherokee as a premier business destination, track achievements, and tell our story through the Cherokee By Choice initiative – an ambitious public/private partnership and public-facing branding campaign.
The award-winning annual report is a one-stop-shop that provides an in-depth look at COED’s comprehensive economic goals and strategies. Developed in partnership with local design studio MOJO Productions, this metrics-driven report serves as a marketing tool to raise awareness of economic development among prospects and the local community while highlighting COED’s annual accomplishments. The 2019 report also features inspiring personal stories of residents and businesses alike who made the decision to be in “Cherokee By Choice.”
COED’s Marketing Video, “Why We Do What We Do,” received a Bronze Award for excellence in visual storytelling. The imaginative 3-minute video invokes a sense of community pride, promotes awareness of Cherokee’s inclusive business community, and highlights the many ways COED serves as a support for local businesses.
IEDC’s Excellence in Economic Development Awards recognize the world’s best economic development programs and partnerships, marketing materials, and the year’s most influential leaders. 35 award categories honor organizations and individuals for their efforts in creating positive change in urban, suburban, and rural communities. Awards are judged by a diverse panel of economic and community developers from around the world, following a nomination process held earlier this year. IEDC received over 500 submissions from 4 countries.
“The winners of IEDC’s Excellence in Economic Development awards represent the very best of economic development and exemplify the ingenuity, integrity, and leadership that our profession strives for each and every day”, said 2020 IEDC Board Chair and One Columbus CEO Kenny McDonald. “We’re honored to recognize the more than 100 communities whose marketing campaigns, projects and partnerships have measurably improved regional quality of life.”
Read the full 2019 COED Annual Report HERE. Watch the “Why We Do What We Do” COED Marketing Video HERE or below.
About the International Economic Development Council
The International Economic Development Council (IEDC) is a non-profit, non-partisan membership organization serving economic developers. With more than 5,000 members, IEDC is the largest organization of its kind. Learn more at iedconline.org.